A crowdfunding platform struggled with low conversion rates due to a cluttered and confusing user interface.

Amero Capital Ltd implemented a user-centered design approach, focusing on a streamlined interface, clear navigation, and visually appealing project presentations.

The redesigned platform led to:

• Increased user engagement and improved navigation.
• Higher conversion rates from project browsing to funding.
• Enhanced user experience with a clear and intuitive interface.
• A more prominent platform for creators to showcase their projects.